职位名称：Marketing Director
公司名称：某汽车公司
工作地点：中国
薪酬范围：
更新时间：2014-11-04 17:38:40

 Salary Range: CNY 1-1.5 Million before tax

Report to: President

Target: European OEMs, Korean: Hyundai

Responsibilities:

1.        Category&Brand operation and management, lead the project planning/approval/implementation of product positioning, pricing and promotion strategy.

2.        Policy-based management of sales target.

3.        Trend analysis of industries and market segments , product competitiveness research, product customer perceived value research, etc. Lead the planning and implementation according to the related changes in the market.

4.        Vertical docking management with dealers, systemize the dealers, innovation and dealers business marketing operations.

5.        Innovation marketing planning mechanism.

Qulifications:

1.         Over 10 years experience in automotive enterprise.

2.        Bachelor’s degree or above, major in marketing, sales, management, automotive, etc.

Core skills：

1.        Sensitive market insight, excellent marketing planning, data statistics and analysis skills.

2.        Product integration and promotion, market research and product evaluation.

3.        Highly innovative consciousness of auto market planning and communication.

General skills：

1.        Good communication, reporting and learning ability.

2.        Familiar with Office software and making reporting documents.

3.        Staff training and motivation skills, leadership and control skills.

4.        Strong teamwork.